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RIDE FURTHER. EXPERIENCE MORE.

We aim to create unforgettable memories and lifelong experiences through tailored cycling journeys for B2B and corporate events across Italy and Europe. With over 10 years of expertise, we craft unique adventures that foster connections, build teams and leave lasting memories.

Thanks to our deep market understanding and long-standing partnerships with trusted local experts, we provide seamless, exceptional experiences that go beyond the ride, helping businesses create meaningful moments that inspire and unite people.

WHAT WE DO

Business opportunity for our commercial partners, with a reserved hospitality area for networking, meeting new people and building relationships.

We are proud to have supported and organized unforgettable cycling events for renowned brands such as Google, Martini, and Velux, delivering exceptional multi-day cycling journeys. Our deep-rooted know-how in the Italian market, our home, has allowed us to be actively involved in Italy's most prestigious cycling and sporting events, including the Giro d'Italia, Strade Bianche, and many more.

“We deliver unforgettable cycling experiences that unite people, inspire teamwork and build lasting connections”

HOW CAN WE HELP YOUR BUSINESS?

TEAM BUILDING

Organizing tailored sporting events fosters teamwork and strengthens bonds, creating shared experiences that leave a lasting impact.

BRAND VISIBILITY

Sport event sponsorships and activations boost brand visibility, enhance credibility and position companies as active and value-driven.

WELLBEING & HEALTH PROMOTION

We support companies committed to wellbeing by promoting activities that boost health, reduce stress and enhance productivity. 

CLIENT ENGAGEMENT

We organize events to provide a relaxed setting to connect with clients, build trust and strengthen long-term partnerships. 

CO-BRANDED EVENTS

Our cycling events offer a strong platform for co-branded partnerships, boosting brand synergy, expanding reach and maximizing impact. 

SUPPORT FOR CHARITIES

We promote event tied to charitable causes to help companies support, meaningful initiatives, engage employees and enhance their CSR impact. 

  • change a life case studies

    CHANGE A LIFE

    Location: France Aim: raising 100.000€ for one of Africa’s best causes Duration: 7 days N° of cyclists: 50 Africa’s top CEOs

  • campari case studies

    CAMPARI

    Location: Milan to Turin Aim: raising money for Great Ormond street hospital for kids Duration: 2 days N° of cyclists: 20

  • ibiza case studies

    IMS IBIZA CYCLE

    Location: Ibiza Aim: sponsor Bridges for Music Academy in Cape Town to empower underserved youth Duration: 1 day N° of cyclists: 40

  • tomorrowland x ridley case studies

    RIDLEY x TOMORROWLAND

    Location: Belgium Aim: partnering with Ridley Bikes to foster connection and community ahead of the festival Duration: 4 days N° of cyclists: 15

  • mille miglia case studies

    1000 MIGLIA

    Location: Franciacorta & Brescia Aim: celebrating the world’s most iconic vintage car race Duration: 1 day N° of cyclists: 15

  • parkinson's UK case studies

    PARKINSON'S UK

    Location: Bormio Aim: raising over £100,000 for the Parkinson's charity Duration: 3 days N° of cyclists: 12

  • case studies velux

    VELUX

    Location: Rome to Napoli Aim: activate their official sponsorship of the Giro d’Italia, Strade Bianche and Giro di Lombardia Duration: 7 days N° of cyclists: 12

  • google & tim case studies

    GOOGLE & TIM

    Location: Milan to Turin Aim: strengthening team bonds, laying the groundwork for successful ventures ahead Duration: 2 days N° of cyclists: 25

  • amazon case studies

    AMAZON

    Location: Franciacorta Aim: Employees engagement & Team Building Duration: 1 day N° of cyclists: 15

  • MARTINI

    Location: Florence to Rome Aim: employees engagement & Team Building Duration: 4 days N° of cyclists: 50

  • vodafone case studies

    VODAFONE

    Location: Switzerland Aim: employees & Partners engagement Duration: 3 days N° of cyclists: 10

TRUSTED BY CORPORATE PARTNERS

“A huge thank you to Erica and the entire Italy Bike Tours team for their incredible support in helping us activate our Giro d’Italia sponsorship. Without their knowledge, professionalism, and dedication, it simply wouldn’t have been as successful. We will never forget the exceptional Giro hospitality designed just for us.”

ANTON LAURITZEN Velux Senior Manager, Sponsorship and Activation

“Marco and his team delivered an unforgettable ride from Florence to Rome, flawlessly supporting the activation of Martini Ciclismo. Every element was perfectly planned and executed, ensuring a seamless and impactful experience.”

ROBERTA MARIANI Martini Global Brand Manager

“Four days of perfect riding brought our Tomorrowland and Ridley Bikes project to life. The guides performed like rock stars, and the support staff could not have been more helpful — we couldn’t have done it without you.”

MICHIEL FOSSEPREZ Tomorrowland Licensing & Sales